Top Marketing University in USA

Top Marketing University in USA

Top Marketing University in USA
Saru Niraula

Marketing is a collection of interconnected business activities used to plan, price, promote, and distribute goods and services. 

Marketing students study buyer behaviour, marketing research, market segmentation, product and service development, pricing strategies, distribution systems, advertising and promotion, and strategies to meet consumer needs and organizational goals.

In the United States, marketing courses are available as undergraduate, postgraduate taught, and research degrees. To earn your degree as an international student, you can choose from the top colleges and universities in the USA that specialize in marketing programs.

Bachelor's and master's degrees can cost up to $57,000 per year, whereas diplomas and vocational courses are less expensive and provide you with sufficient knowledge to get a job.

After graduation, you can develop your career in various fields such as digital marketing, brand marketing, integrated marketing communication, marketing analytics and research, marketing strategy, pricing strategy, and many more. These can help them progress to further senior management positions.

This article will guide you to get all the necessary information about top marketing Universities in the USA with their respective courses, programs and tuition fees required.

Global ranking of some of the top universities in the USA for Marketing courses

Here is a list of the top ten universities in the USA specialising in marketing courses.

University

Location

Columbia University

New York (NY), United States

Texas (McCombs)

Austin (TX), United States

USC (Marshall)

Los Angeles (CA), United States

Michigan State University (Broad College of Business)

East Lansing (MI), United States

Texas A&M (Mays)

College Station (TX), United States

Purdue (Krannert)

West Lafayette (IN), United States

Arizona (Eller)

Tucson (AZ), United States

John Hopkins (Carey)

Baltimore (MD), United States

Maryland (Smith)

College Park (MD), United States

American (Kogod)

Washington (DC), United States

 

100,000+ students achieved their study abroad dreams with us.  Start your journey today.

Top Marketing University in the USA: Bachelor of Marketing

The four-year Bachelor of Marketing degree program provides students with instruction in marketing theory and practice through courses. After completing an undergraduate degree, many people earn a Bachelor of Marketing degree.

Hundreds of schools and institutions nationwide offer a bachelor's in marketing. The top marketing universities in the USA for getting a marketing bachelor's degree are listed below.

The tuition cost of studying for a bachelor’s degree in marketing generally ranges from 30,000 USD to 60,000 USD annually from top Marketing Universities in the USA.

Top Marketing University in the USA: Bachelor of Marketing (Program and Course Duration)

Here is a list of top Marketing Universities in the USA for a Bachelor of Marketing with specified programs and course duration:

University

Courses

Duration/Credit hours

Texas (McCombs)

BBA in marketing

4 years

USC (Marshall)

Bachelor of Science in Business Administration with specialization in Marketing

4 years

Michigan State University (Broad College of Business)

B.A. in Marketing

4 years

Texas A&M (Mays)

Bachelor of Business Administration in Marketing

4 years

Purdue (Krannert)

B.S. in marketing

4 years

Arizona (Eller)

B.S. in marketing

4 years

Maryland (Smith)

Bachelor of Business (Marketing)

4 years

Top Marketing University in the USA: Bachelor of Marketing (Tuition Fees)

The following table provides a list of some universities and the tuition fees for overseas students offering a bachelor's program in marketing or a closely related field.

University

Tuition fees per annum

Texas (McCombs)

$46,498

USC (Marshall)

57,256

Michigan State University (Broad College of Business)

$42,022 

Texas A&M (Mays)

$41,226

Purdue (Krannert)

$32,540

Arizona (Eller)

$36,620

Maryland (Smith)

$37,931

Bachelor of Marketing: Entry Requirements

Academic Requirements

  • An undergraduate degree requires a minimum of 70% at the intermediate level/ +2.
  • Some universities require an SAT with a score of at least 1020-1220 out of 1600.

English Test Scores

  • IELTS: A minimum score of 6.0 with a minimum of 6.0 in reading and writing.
  • TOEFL iBT: A minimum overall score of 71 with no less than 15 sub-score in reading and writing.
  • PTE: An overall score of 53. 
  • Duolingo: An overall score of 105.

Top Marketing University in the USA: Master of Marketing

In the USA, a master's degree in marketing might take between 10 months and two years to complete. It is offered under various names in the USA, including Master of Science in Marketing and Master of Business Administration in Marketing.

With the help of this course, marketing professionals should be able to organize advertising and promotion campaigns for radio, television, print, outdoor, web, etc.

The tuition cost of studying for a Master’s degree in marketing generally ranges from 30,000 USD to 80,000 USD annually from top Marketing Universities in the USA.

Top Marketing University in the USA: Master of Marketing (Program and Course Duration)

Here is a list of top Marketing Universities in the USA for Master of Marketing with specified programs and course duration:

University

Courses

Duration/Credit hours

Columbia University

Master of Science in Marketing Science

1 year (30 credit)

Texas (McCombs)

Master of Science in Marketing

10 months

USC (Marshall)

Master of Science in Marketing

1 year(30 credit)

Michigan State University (Broad College of Business)

MS in Marketing Research

1 year (34 credits)

Texas A&M (Mays)

Master of Science in Marketing

10.5 month

Purdue (Krannert)

Master of Science in Marketing

10-month (33 credits)

Arizona (Eller)

Master of Science in Marketing

12 months

John Hopkins (Carey)

Master of Science in Marketing

1 year (36 credits)

Maryland (Smith)

Master of Science in Marketing Analytics

1 year (30 credit)

American (Kogod)

MS in Marketing

11 Months

Top Marketing University in the USA: Master of Marketing (Tuition Fees)

Here is a list of top universities in the USA that offer postgraduate degrees in marketing and their annual tuition for international students.

University

Tuition fees per annum

Columbia University

$67,612

Texas (McCombs)

$53,000

USC (Marshall)

$50,208

Michigan State University (Broad College of Business)

$37,500

Texas A&M (Mays)

$33,634

Purdue (Krannert)

$45,111

Arizona (Eller)

$51,864

John Hopkins (Carey)

$79,800

Maryland (Smith)

$50,352

American (Kogod)

$55,980 (Full Tuition Fees)

Master of Marketing: Entry Requirements

Academic Requirements

  • A 4 year Bachelor's degree from an accredited institution.
  • A minimum GPA of 3.0 on a 4.0 scale.
  • Some universities require a GMAT score of 600 or a GRE score of 152 verbal and 154 quantitative. 

English Test Scores

  • IELTS: A minimum score of 6.5 and a minimum of 6.0 in reading and writing.
  • TOEFL iBT: A minimum overall score of 80.
  • PTE: An overall score of 70. 
  • Duolingo: An overall score of 110.

Top Marketing University in the USA: PhD in Marketing (Program and Course Duration)

A few universities offer research degrees in marketing or related topics. Below is a list of research programs and course duration offered by top universities in the USA. Universities generally fund PhD courses. Non-funded tuition may cost up to $65,000 per year.

University

Courses

Duration

Columbia University

PhD in Marketing

5 years

Texas (McCombs)

PhD in Marketing

5 years

USC (Marshall)

Doctor of Philosophy degree program in business administration/marketing

5 years

Michigan State University (Broad College of Business)

PhD in Marketing

5 years

Texas A&M (Mays)

Ph.D. in Business Administration – Marketing

5 years

Purdue (Krannert)

PhD in Marketing

3-4 years

Arizona (Eller)

Management (PHD) - Marketing

5 years

Maryland (Smith)

PhD in Marketing

5 years

PhD in Marketing: Entry Requirements

Academic Requirements

  • A bachelor’s degree with a GPA over 3.5.
  • A relevant master's degree in the related field.
  • As part of the application, some universities also ask for a viable research proposal of up to 5000 words which has the potential to make a significant contribution to prior literature. 
  • A strong GRE/GMAT score is recommended.

English Test Scores

  • IELTS: A minimum score of 6.5 and a minimum of 6.0 in reading and writing.
  • TOEFL iBT: A minimum overall score of 80.
  • PTE: An overall score of 70. 
  • Duolingo: An overall score of 110.

100,000+ students achieved their study abroad dreams with us.  Start your journey today.

Top Marketing University in the USA: Scholarships

Some scholarships offered to international students at different universities in the USA are listed below.

University

Scholarships

Amount

Texas (McCombs)

General ISSS Financial Aid

$4,000 per semester

Jerry D. Wilcox Community Engagement Scholarship

$3,500

John Hopkins (Carey)

The American Association of University Women

$2,000 to $12,000

The National Founder's Graduate Business Student Scholarship

$500

Maryland (Smith)

Terrapin Scholar

$2,500 - $15,000

American (Kogod)

Boren Undergraduate Scholarship

$20,000

Josephine de Kármán Fellowship

$22,000 for graduate students and $14,000 for undergraduate students

Top Marketing University in the USA: Scope

Marketing graduates with experience are high in demand as they’re proactive, highly engaged and trained to have a business mindset. That makes them sought-after across a range of professional roles including: 

  • Digital marketing.
  • Marketing consulting.
  • Product marketing.
  • Fashion marketing
  • Advertising manager
  • Brand/product manager

Likewise, some top recruiters for marketing graduates are: 

  • ESPN
  • Netflix
  • LinkedIn
  • Disney
  • Hyundai
  • NYX

Job Title

Range

Average

Marketing Manager

$50k - $103k

$71,575

Marketing Director

$60k - $149k

$97,477

Marketing Specialist

$40k - $75k

$53,322

Digital Marketing Specialist

$42k - $75k

$56,220

Marketing Coordinator

$36k - $67k

$47,509

Digital Marketing Manager

$50k - $95k

$69,573

Senior Marketing Manager

$76k - $145k

$106,730

Related Posts :

blog

What is TOEFL?

Test of English as a Foreign Language (TOEFL) assesses your English ability in terms of reading, speaking, listening and writing where both your ability to speak and understand English are evaluated.
Bishal RanaWed Apr 19 2023
blog

Education in the USA

Flexibility is what the US higher education system offers through the enormous and diverse institution types it incorporates. This diversity leads you to options to specialize in a range of academic d
Rojina RautThu Apr 20 2023