Job profile after MBA in Marketing

Job profile after MBA in Marketing

Job profile after MBA in Marketing
Ashma Shrestha

MBA in Marketing is popular among students who want to pursue a marketing and advertising career. It provides students with the necessary knowledge and skills to excel in marketing. This article will discuss job profiles available to students after completing their MBA in Marketing.

Marketing Manager

A marketing manager creates and implements marketing strategies to promote a company's products or services. They work on various aspects of marketing, such as market research, advertising, sales promotion, and public relations. To succeed in this role, a marketing manager must have excellent communication, analytical, and leadership skills.

Brand Manager

A brand manager is responsible for developing and managing the brand identity of a company's products or services. They work on various aspects of brand management, such as creating brand awareness, maintaining brand consistency, and managing brand reputation. A brand manager must have a creative mindset, excellent communication skills, and the ability to think strategically to succeed.

Market Research Analyst

A market research analyst collects and analyses data to identify market trends and consumer preferences. They work on various aspects of market research, such as conducting surveys, analysing data, and preparing reports. To succeed in this role, a market research analyst must have excellent analytical, research, and communication skills.

Sales Manager

A sales manager is responsible for managing a company's sales team and achieving sales targets. They work on various aspects of sales management, such as setting sales goals, training sales staff, and analysing sales data. To succeed, a sales manager must have excellent leadership, communication, and analytical skills.

Product Manager

A product manager manages a company's product portfolio and ensures that products meet customer needs and are profitable. They work on various aspects of product management, such as product development, pricing, and distribution. To succeed, a product manager must have excellent analytical, communication, and leadership skills.

Digital Marketing Manager

A digital marketing manager is responsible for developing and implementing digital marketing strategies to promote a company's products or services. They work on various aspects of digital marketing, such as search engine optimisation, social media marketing, and email marketing. To succeed in this role, a digital marketing manager must have excellent analytical, communication, and technical skills.

Why MBA in Marketing?

Salary after MBA in Marketing in India

The salary after MBA in Marketing in India varies depending on factors such as the college's reputation, work experience, job profile, and industry. On average, a fresh MBA in Marketing graduate can expect a starting salary of around Rs. 4 to 7 lakhs per annum.

However, with a few years of experience, the salary can go up to Rs. 8 to 12 lakhs per annum. Top-tier business schools such as the Indian Institute of Management (IIM) and XLRI, and reputed companies such as FMCG, IT, and consulting firms, offer lucrative salary packages to MBA in Marketing graduates.

Some of the top companies that hire MBA Marketing graduates in India are Hindustan Unilever Limited (HUL), Procter & Gamble (P&G), Asian Paints, Tata Consultancy Services (TCS), Infosys, Wipro, and McKinsey & Company.

Additionally, those specialising in digital marketing can expect even higher salaries due to the industry's high demand for digital marketing professionals. With the increasing importance of online marketing, companies are willing to pay premium salaries to candidates with relevant digital marketing skills.

In conclusion, the salary after MBA in Marketing in India is attractive, and the career prospects are promising. MBA in Marketing graduates can expect to earn a decent salary right from the start. With the right skills and experience, they can climb the corporate ladder and earn even higher salaries.

Top Companies that hire MBA in Marketing in India

MBA in Marketing is a highly sought-after degree in India, and graduates have various job opportunities across various industries. Some of the top companies that hire MBA Marketing graduates in India are:

Hindustan Unilever Limited (HUL)

HUL is one of India's leading consumer goods companies known for its popular brands, such as Surf Excel, Dove, and Lipton. The company hires MBA Marketing graduates for various roles, such as brand management, market research, and sales.

Procter & Gamble (P&G)

P&G is a global FMCG company known for its brands, such as Pampers, Gillette, and Tide. The company hires MBA Marketing graduates for brand management, customer marketing, and sales roles.

Asian Paints

Asian Paints is one of the leading paint companies in India and is known for its popular brands, such as Royale and Apcolite. The company hires MBA Marketing graduates for product management, brand management, and sales roles.

Tata Consultancy Services (TCS)

TCS is a leading IT services company in India that hires MBA Marketing graduates for digital marketing, market research, and customer relationship management roles.

Infosys

Infosys is another leading IT services company in India that hires MBA Marketing graduates for digital marketing, brand management, and market research roles.

Wipro

Wipro is a global IT services company that hires MBA Marketing graduates for brand management, digital marketing, and customer relationship management roles.

McKinsey & Company

McKinsey & Company is a global management consulting firm that hires MBA Marketing graduates for strategy consulting, marketing consulting, and brand management roles.

In conclusion, MBA in Marketing graduates have many job opportunities across various industries in India. The companies mentioned above are some of the top recruiters of MBA in Marketing graduates in India and offer exciting career opportunities and attractive salary packages.

Top Colleges in India for MBA in Marketing

India is home to several prestigious business schools that offer MBA in Marketing programs. Here are some of the top colleges in India for an MBA in Marketing:

Indian Institute of Management (IIM) Ahmedabad

IIM Ahmedabad is one of the top business schools in India and offers a two-year MBA program specialising in marketing. The program is designed to give students a deep understanding of marketing concepts and strategies.

Indian Institute of Management (IIM) Bangalore

IIM Bangalore is another top business school in India that offers a two-year MBA program specialising in marketing. The program will equip students with the skills and knowledge needed to excel in marketing roles.

Indian School of Business (ISB) Hyderabad

ISB Hyderabad is a premier business school in India that offers a one-year MBA program specialising in marketing. The program is designed to give students a holistic understanding of marketing and its application in real-world business scenarios.

Xavier School of Management (XLRI) Jamshedpur

XLRI is a top-ranked business school in India that offers a two-year MBA program specialising in marketing. The program is designed to give students a strong foundation in marketing concepts and skills.

Faculty of Management Studies (FMS) Delhi

FMS Delhi is a renowned business school in India that offers a two-year MBA program specialising in marketing. The program is designed to provide students with a deep understanding of marketing principles and their application in business.

S.P. Jain Institute of Management and Research (SPJIMR) Mumbai

SPJIMR is a leading business school in India that offers a two-year MBA program specialising in marketing. The program is designed to give students a comprehensive understanding of marketing strategies and tactics.

Jamnalal Bajaj Institute of Management Studies (JBIMS) Mumbai

JBIMS is a prestigious business school in India that offers a two-year MBA program specialising in marketing. The program will equip students with the skills and knowledge needed to succeed in marketing roles.

In conclusion, these are some of the top colleges in India for an MBA in Marketing. These schools offer world-class education, state-of-the-art facilities, and excellent career opportunities for MBA in Marketing graduates.

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